The Jinmao Yueshan: A New Chinese Style Property Sales Center

Blending Local Culture and Modern Design

Inspired by the local landscape, Zen philosophy, the tea ceremony, and calligraphic art, the Jinmao Yueshan property sales center, designed by GP Design, showcases a new Chinese style infused with cultural elements. With its unique features and use of materials, this sales center stands out as a testament to the harmonious blend of tradition and modernity.

The Jinmao Yueshan property sales center is a remarkable example of how design can reflect and celebrate local culture. Situated in Wuxi, China, this sales center draws inspiration from the surrounding mountain and river landscape, as well as the principles of Zen, the tea ceremony, and calligraphic art. The design team, led by GP Design, aimed to create a space that not only captures the essence of Chinese culture but also provides a functional and aesthetically pleasing environment for potential buyers.

One of the key strengths of the Jinmao Yueshan sales center is its composition. The front area serves as the sales space, where potential buyers can explore the property and learn about its features. The back area functions as the working space, providing a comfortable and efficient environment for the sales team. This division allows for a seamless flow of visitors and ensures that both the sales and working areas are optimized for their respective purposes.

The choice of materials plays a crucial role in bringing the design to life. Marble, gray wood finishes, delicate bronze stainless steel components, beige leather, hand-painted wallpaper, and wire glass are among the main materials used in the sales center. Notably, the original plan included a landscape painting stone, but due to cost considerations, it was replaced with a landscape painting in silk-screened glass. This alternative solution not only achieved the desired effect but also demonstrated the design team's resourcefulness and ability to adapt to challenges.

Spanning a total area of 1300 square meters, the Jinmao Yueshan sales center is a testament to the successful collaboration between GP Design and the client. Through effective communication and careful adjustments to the layout, the design team was able to meet the client's needs and surpass their expectations. The completed project has received positive feedback from the owner and has become a notable example for others in the industry.

The design process for the Jinmao Yueshan sales center was not without its challenges. The construction adjustments and the short design period posed significant obstacles for the design team. However, through meticulous planning, division of work, and dedication, the team was able to overcome these challenges and deliver a high-quality sales center within the given time and budget constraints.

Recognized for its outstanding design, the Jinmao Yueshan sales center was awarded the Bronze A' Design Award in the Interior Space, Retail, and Exhibition Design category in 2020. This prestigious accolade acknowledges the innovative and resourceful approach taken by GP Design in creating a space that authentically represents Chinese culture while incorporating best practices in art, science, design, and technology.

The Jinmao Yueshan property sales center stands as a testament to the power of design to capture the essence of a culture and create a space that is both functional and visually captivating. With its unique blend of traditional elements and modern design, this sales center sets a new standard for property sales offices in China and beyond.


Project Details and Credits

Project Designers: Weidong Cao
Image Credits: Weidong Cao
Project Team Members: GP Design
Project Name: The Jinmao Yueshan
Project Client: Weidong Cao


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